IDC forecasts that spending on data and analytics technology and services will grow annually at a rate of 11.7 percent over the coming five years[i]. Why are companies prioritizing their investments in data and analytics over other technologies?
Companies everywhere are making investments to build their digital businesses. Decisions about digital platforms can make the difference between high growth and high margins or limited growth with declining margins. Unlike other technology and business investments, the digital business gets to the core economics of the company: revenue, growth, and margins.
A new set of relationships is being formed within companies around how people working in data, analytics, IT, and operations teams work together. Is there a “right” way to structure these relationships?
When Gahl Berkooz defended his applied math doctoral thesis at Cornell, the possibility that he’d wind up in corporate leadership for a Big Three automaker simply wasn’t on his radar. But in the 20-plus years since then, a lot has changed in the business world — and using data analytics to understand the complexities of modern business has become not only common, but essential.